MINNEAPOLIS, -- We all know home improvement is a hot trend. But did you know that when it comes to home improvement, a growing number of women are tackling woodworking by building custom cabinets, book shelves and tables?
Marketing research among women woodworkers by Rockler Woodworking and Hardware reveals that one of the fastest growing trends in home improvement is women working with wood ... well it was in the 90s, but, sadly, not enough for them to retain the women in woodworking website.
"There are more than four million American women woodworkers," said LiLi Rockler Jackson, Rockler Woodworking and Hardware spokesperson and a woodworker herself. "It's a growing trend as more and more single women are buying homes. They want to create something for their own homes with their own hands."
According to the research, 66 percent of those interviewed state they love woodworking because of the sense of satisfaction it provides. Nearly one third (31 percent) undertake the pastime to create furniture; 19 percent build storage items such as custom cabinets or shelving; and 17 percent complete home improvement projects such as adding custom crown molding to a room.
Well known do-it-yourselfer and cable television host JoAnne Liebeler believes the sense of accomplishment experienced by women woodworkers is much of what's fueling this phenomenon. "Women are realizing they can use power tools and build something amazing," she said. "They see me handling a circular saw and they think, 'if she can do it, I can do it.' The fear factor has been replaced with a sense of empowerment."
Rockler's research supports Liebeler. Nearly 24 percent of those interviewed said they first started woodworking as a way to improve their homes yet found that they enjoyed working with power tools. In fact, while one-third (35 percent) of those interviewed are relatively new to woodworking, nearly three-quarters (71 percent) own their own power tools and know how to use them.
"There's such a rush of adrenaline when working with power tools," said Jackson. "Women are experiencing that rush along with a major sense of accomplishment and pride in what they can create."
Source: Rockler Woodworking and Hardware